10 set - Roma
GWM Italia
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About the Company
GWM (Great Wall Motor)
è un'azienda tecnologica intelligente globale con capacità completamente integrate in
design, ricerca e sviluppo, produzione, vendita e assistenza.
Il portafoglio prodotti include
GWM HAVAL, GWM WEY, GWM TANK, GWM ORA, GWM POER e GWM SOUO,
e spazia tra SUV, pickup, veicoli a nuove energie, motociclette, autocarri pesanti e veicoli fuoristrada di lusso per soddisfare diverse esigenze di mobilità.
About the Role
We are seeking a
Product Manager
to join a newly established National Sales Company (NSC) of a Chinese automotive OEM. The role will support product strategy, market competitiveness, pricing positioning, and commercial policy definition in the local market, reporting to the Italian head of product management.
This position requires a strong analytical mindset and the ability to operate effectively in a
fast-paced, evolving environment ,
acting as a key interface between local market needs and HQ.
Responsibilities
Conduct competitive analysis (benchmarking vs. key competitors in the local market)
Support product positioning strategy, ensuring alignment with brand and market needs
Define and monitor pricing strategy (list price, transaction price, incentives)
Analyze and optimize discount structures and commercial policies
Support sales volume planning and forecasting, providing data-driven assumptions and scenario analysis
Contribute to business case development and profitability analysis
Collaborate with HQ and local stakeholders on product planning and lifecycle management
Support product configuration and lineup management (versions, options, mix)
Provide market insights and recommendations based on data analysis
Support product launch planning and go-to-market activities, including performance tracking
Qualifications
3–5 years of experi
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