Agile Program Manager (Focus Crm)

08 set - Milano
Publicis Sapient

pp#LI-VO1 /pp- Previous experience of at least 4-5 years in similar roles, preferably in the automotive sector.
/pp- In-depth knowledge of CRM marketing principles and practices.
/pp- Excellent communication and interpersonal skills, with the ability to effectively manage relationships with clients and internal and external stakeholders.
/pp- Proficiency in data analysis and insights generation to assess the effectiveness of CRM campaigns.
/pp- Demonstrated ability to work in a multinational and multicultural environment, collaborating with global teams and stakeholders.
/ppKey Responsibilities: /pp1.
bCRM Campaign Management /b: Oversee and manage the implementation of CRM marketing campaigns, ensuring they align with the planning and business objectives and local market needs.
/pp2.
bCollaboration with Headquarters:



/b Interact with headquarters to ensure alignment of CRM strategies and initiatives globally with local market needs and peculiarities.
/pp3.
bResponsible for Local Strategy: /b Provide strategic support to the local client in implementing targeted CRM initiatives, taking into account dynamics and specifics of the local automotive market.
/pp4.
bOperational Client Interface: /b Be the primary consultancy and operational point of contact for the local client, managing communications and relationships effectively and proactively.
/pp5.
bAutomotive Industry Experience: /b have experience in the automotive or lead management-oriented industry, with in-depth knowledge of market dynamics, trends, and best practices in the sector.
/p /p #J-*****-Ljbffr

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