Creative Strategist | Direct Response Copywriter
Pubblicato il 10-09-2026 - DogSuppy in Reggio Emilia
This is a performance creative role. Not brand copywriting, not social media management. You write and produce ads that run on Meta and get judged on CPA. If your experience is organic social, brand copy or content marketing, this isn't a fit.
Why this role
We spend €800k+ per month on paid social across seven markets, and the plan is to spend considerably more. Budget isn't the ceiling here. Creative is. This isn't one product with four angles you'll have burned through by month three. Our itch relief supplement alone runs from paw licking to yeasty ears to dust mite allergies, each with its own buyers, objections and competitors. Across the full product range and seven markets, there is more to dig into than we can currently get through.
About us
DogSuppy is a fast-growing direct-to-consumer brand in pet health, currently active in the Netherlands, Belgium, UK, Poland, Italy, Sweden and Germany. Our main focus is on online channels, but we're also growing in physical retail, now available in 1,000+ stores and counting.
Our mission is to make supporting your dog's daily health simple and enjoyable. We create science-backed products with natural ingredients that tackle root causes and prevent future health issues so your dog can thrive at every stage of life.
400,000+ happy customers across 7 countries
Growing 2.4x year over year
Available in 1,000+ pet stores and counting
Winner of "Best Product of the year 2024 - 2025" and 2026 - 2027
⭐️ Rated #1 on Trustpilot in Europe (4.6/5 with 18k reviews)
The role
We're looking for a Italian-native, tempo pieno, in-house, experienced* creative strategist / direct response copywriter. You will write in Italian or English, whichever you're most comfortable with.
You'll be responsible for net-new top-of-funnel videos, end to end. You find the concept, write the script, brief the creator (or AI avatar), direct the edit, ship it live, and read the results.
We're building a sustainable, long-term brand. Therefore we care ab