Group Crm & Engagement Strategy Lead

09 set - Milano
Generali Italia

pGenerali Italia is seeking a CRM and customer engagement leader to join the Group Customer Experience Value Proposition function.
You will shape the CRM roadmap, govern customer data, and drive omnichannel activation across markets.
/ppIn collaboration with Group IT, Data, and Enterprise Architecture, you will design scalable solutions, evaluate AI-enabled marketing, and ensure data privacy and responsible AI.
/p #J-*****-Ljbffr

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