12 set - Roma
AMEX
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Find your place on #TeamAmex.
About Business Unit:
Within the PAYBACK Marketing team - responsible for the marketing strategy and execution for the PAYBACK loyalty card members - we are looking for Digital Marketing Junior Analyst reporting to the Online & Retail Communication Executive.
As part of this team, this person will be supporting the execution of the Communication Mission with the goal of improving awareness, consideration, appreciation and activation of the PAYBACK services and features.
PAYBACK is a 100% owned American Express company and it is a multi-partner, global loyalty and engagement platform running its business in Italy since 2014.
Key activities will include:
- Developing and delivery of content for a variety of communication channels (site, app, partners’ digital channels, point of sales, partners’ channels) with a special focus on newsletter channel; write, review, edit and proofread content
- Collaborate with different partners in the planning, creation, and launch of communications
- Analyze, evaluate, and report on performance of communications activities across all touchpoints; make recommendations based on findings/opportunities discovered
- Build strong, collaborative relationships with key cross-functional partners, including third-party Partner, CRM, Legal, Compliance, Operations Teams.
Desirable Qualifications/Skills & Experience/Language Requirements:
- Good Kno
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