Marketing Manager

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7tc4p6

The Marketing Manager is an experienced marketer, responsible for planning, developing, and implementing the hotel's marketing strategy, both from a business, sales, and technical perspective. The role involves overseeing the hotel's advertising and promotional activities, including digital, print, and social media channels. The manager will work closely with other departments to ensure marketing strategies align with the hotel's goals and objectives.

The Marketing Manager will be part of the Management Team and work closely with the Head of Cardo Hotels and the hotel Sales team to ensure a brand success.

Core work activities
- Management and audit of the main hotel website, apps, and microsite copy & images, keeping content up-to-date
- Adding applicable hyperlinks to keep customers journey within the business
- Management of 3rd parties sales sites to include sites such as preferred partners, sales resources, and Cvent etc
- In conjunction with our agency partners and Brand Director, create a strong integrated digital marketing strategy to support the launch of the hotel




- Work closely with our agency partners and Brand Director to create compelling design and performance ads
- Acts as the liaison between the marketing department and advertising agency on the tactical advertising campaigns
- Identify strong & weak points and implement appropriate copy and images for paid search and paid social
- Continuing to update channels to create higher SEO
- Management and coordination of the existing content on behalf of the hotel in all online and offline channels
- Coordination and support in the management of photo and video shoots
- Work with the relevant departments to create compelling content to support the creation of Rome as a destination to include activities
- Following and implementing brand photo guidelines, best practices on content creation
- Management and coordination of the collateral project to include hotel, marketing, F&B; & Spa
- Ongoing management of

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7tc4p6