Helmet Communications Strategist
Pubblicato il 15-09-2026 - Alpinestars in Belluno
Alpinestars is a global leader in performance, protection, and lifestyle apparel, rooted in motorsports and action sports. While our products are trusted by world-class athletes in MotoGP, Formula One, and motocross, we also design and deliver high-quality gear and apparel for a broad range of customers—from professional riders to everyday enthusiasts.
Driven by innovation, engineering excellence, and a deep understanding of performance and design, we continuously push the boundaries of product development.
Driven by a relentless pursuit of performance, protection, and innovation, Alpinestars is a global leader and premium brand in advanced rider equipment. From world‑championship motocross tracks to the most extreme enduro terrain, we develop technical solutions for riders who compete, train, and push beyond limits every day.
About the role
As Media & Communication Specialist – Helmets, you will be responsible for shaping and amplifying the global narrative of Alpinestars helmets.
You will translate complex safety technology, athlete performance,
and engineering excellence into clear, engaging, and credible communication — connecting Alpinestars with media, athletes, ambassadors, and the riding community.
Key Responsibilities:
- Own and develop the communication strategy for Alpinestars Helmets collections across all riding categories
- Translate helmet technology, safety standards, testing processes, and innovation into compelling, easy‑to‑understand storytelling
- Ensure consistency, accuracy, and credibility of messaging aligned with Alpinestars’ premium positioning
- Manage helmet‑specific press activities, including product launches, press releases, and media kits
- Coordinate helmet testing, reviews, and technical briefings with journalists and key opinion leaders
- Act as a key communication contact for test riders, racing teams, and ambassadors
- Support athlete‑led storytelling, race visibility, and product endorsements while ensuring brand and safet