Local Product
Pubblicato il 15-09-2026 - Villeroy & Boch Group in Milano
About Villeroy & Boch Group
The Villeroy & Boch Group is one of the global leaders in premium dining & lifestyle, as well as bathroom and wellness products. Founded in 1748 and headquartered in Mettlach, Germany, the company stands for innovation, design and quality. With its two main brands Villeroy & Boch and Ideal Standard, the Group has about 12.000 employees and is present in around 140 countries worldwide.
As a Local Product & Portfolio Manager, you will play a pivotal role in bringing our global vision to life locally, serving as the essential strategic bridge between our central Headquarters and the local market.
Your Responsibilities
Local Portfolio & Lifecycle Management
Analyze the global product portfolio defined by HQ and select the most suitable range of products (collections, variants, and accessories) for the local market.
Coordinate the local launch of new products and plan the strategic phase-out of legacy collections in strict alignment with global HQ guidelines.
Collaborate closely with central teams and local authorities to ensure that all distributed products fully comply with local technical certifications and mandatory country regulations.
Pricing & Market Positioning
Define and optimize the local price list starting from global pricing guidelines, balancing internal margin targets with local market competitiveness.
Continuously monitor local competitors to identify market threats and business opportunities, providing structured, actionable feedback to HQ.
New Product Launches & Trade Activation
Commercial & Marketing Materials: Ensure the accurate localization (translation, local technical compliance, and commercial adaptation) of catalogs, technical sheets, price lists, and communication materials for B2B professionals (Profi-Portal) and end consumers.
Product Training: Support the local training team in gathering detailed technical features and unique selling propositions (USPs) to deliver highly effective training sessions to the local sa