16 set - Lecce
Boehringer Ingelheim
The National Account Manager Veterinary & Retail Channel at Boehringer Ingelheim Italy will be part of the Pet Business Unit, responsible for developing pharmaceutical and OTC brands/products dedicated to the care and prevention of diseases in companion animals.
The successful candidate will work within a collaborative team-selling environment, serving as the primary point of contact between the company and the assigned strategic channels/customers.
In this role, the NAM will take ownership of the assigned channels and execute the commercial strategy, driving business growth through the identification and development of opportunities. The role requires excellence in the 4 Ps (Product, Placement, Price, and Promotion) through customer activation, contributing to revenue growth from both products and services.
In addition, the NAM will build strong, value-driven customer relationships, contributing to increased market share, sales revenue, business growth, and profitability across assigned accounts.
Please note:
this is a field-based role requiring mobility and activity throughout the entire Italian territory.
Responsibilities:
- Develop and manage commercial relationships with wholesalers and retailers, leading negotiations in line with Boehringer Ingelheim's commercial and customer strategy to ensure business objectives are achieved
- Develop a Strategic Customer Business Plan (SCBP) for each assigned strategic account, keeping it continuously updated and sharing it with all relevant internal stakeholders (Marketing, Trade Marketing, Sell-Out and Sell-In teams)
- Implement and execute effective sales strategies to achieve market share, sales, and investment objectives for assigned accounts
- Manage customer investment budgets according to different channel dynamics, maximizing return on investment (ROI) through detailed analysis aimed at improving sales, trade investments, channel execution, product mix, and related performance indicators
- Actively participate in i
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