Agile Program Manager - Digital And Crm Business Enablement

16 set - Milano
Publicis Media

Overview
In this role you drive operational transformation for large-scale, multi-market digital programs, focusing on process enablement and tooling-led efficiency.
You'll work with cross-functional teams across countries to standardize and automate CRM and campaign workflows, shaping future operating models.
You will contribute to tool design, MVPs, and implementation that unlock scalable, governance-aligned delivery.
This position blends strategic advisory with hands-on delivery in an international context.
Retribuzione / Benefits
inclusive workplace
learning and development opportunities
competitive compensation
flexible work model
comprehensive health benefits
generous paid leave
Responsabilità
Analyze current-state CRM and campaign management processes across markets to identify inefficiencies and risks
Design future-state operating models for international multi-stakeholder contexts ensuring scalability and governance
Translate diverse operational needs into coherent transformation initiatives
Design and rollout digital operations tools supporting multi-market delivery (campaign setup, content operations, QA, reporting)




Contribute to tooling specifications from stakeholder requirements and participate in MVP development, testing, and adoption
Collaborate with consulting managers, client leads, operations teams, and technical stakeholders across countries
Support integration of tools within heterogeneous CRM and campaign ecosystems to align with local and central processes
Evolve campaign factories, shared service models, and international delivery hubs
Engage stakeholders in workshops and prepare materials to support decision-making and highlight efficiency gains
Requisiti fondamentali
3–5 years in Digital, CRM, or Marketing Operations PM/PMO within complex delivery environments
Prior consulting/agency experience with client-facing exposure and international delivery
Fluent English and Italian (spoken and written)
Experience working in international contexts with geographically distributed teams and stakeholders
Preferred: knowledge of marketing automation platforms and CRM ecosystems
Stakeholder engagement
Cross-functional collaboration
Problem-solving
Marketing automation platforms
CRM ecosystems
Campaign management processes

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