18 set - Bologna
Stryker
Work Flexibility: Field-based
The Associate Sales Representative is an entry-level direct sales role for an individual contributor who is developing core sales, product, customer engagement, and business planning capabilities. The role supports sales performance in assigned territories by building customer relationships, understanding customer needs, communicating key product features and clinical applications, and contributing to sales opportunities under guidance from a manager, mentor, or more experienced team members. The role is expected to act with integrity, deliver on commitments, collaborate effectively, seek feedback, and build the knowledge and confidence to grow within the sales career path.
Essential duties & responsibilities:
Sales ownership
- Supports sales performance in assigned territories by contributing to agreed sales activities, following up on leads, preparing for customer interactions, and progressing opportunities under guidance from manager, mentor, or more experienced colleagues.
- Takes ownership for assigned tasks and keeps the manager informed on progress, risks, and customer updates.
Commercial insight and business planning
- Builds basic commercial understanding by using customer, territory, pipeline, and product information to support sales planning.
- Contributes to simple daily, weekly, and monthly activity plans with input from manager or mentor.
- Identifies customer needs and potential opportunities, and supports business planning through accurate follow-up and preparation.
Sales execution and negotiations
- Supports the sales process by identifying customer needs, explaining relevant product features and benefits, preparing customer discussions, and following up on agreed actions.
- Participates in pricing and commercial discussions within defined guidance and escalates more complex topics to manager or senior colleagues.
- Ensures all sales activities are conducted in line with compliance requirements and appr
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