Google Ads Specialist

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7yekgr

This is a hybrid or full remote position, with our headquarters based in Rome, Italy.

The role
We are looking for a Google Ads Specialist (a background in the mobile VAS industry will be a plus). He/She will be responsible for managing, optimizing and reporting mobile performance campaigns on Google Ads (display) across more than 10 different markets. As a Google Ads Specialist, you will be expected to thrive in building, maintaining and optimizing digital advertising campaigns on Google Ads and have an experimental and methodological approach. The position requires a blend of creativity, analytical skill, perseverance and results-oriented problem solving.

Key Responsibilities

Create, develop and manage from scratch PPC campaigns on Google Ads (display) in order to meet our business goals

Identify new solutions to drive growth/performance

Optimize accounts towards target, management of roadmaps and ensuring timely delivery

Manage traffic, bid management and optimization of multi-market PPC campaigns to agreed profitability targets

Address and escalate campaign performance issues

Analyzing campaign results and adjusting strategy and budgets accordingly

Producing weekly and monthly sales reports

Experience requirements





+3 years’ experience managing high-volume, high-budget performance marketing campaigns on Programmatic and Biddable Platforms, and optimizing for KPIs, like CPA and ROAS

Deep knowledge of Google Ads Platform; DV360 and other Programmatic Platforms is a plus

Experience and knowledge regarding mobile content subscription/VAS Industry is preferred

Strong analytical skills and a data-driven approach to problem-solving is a must for this role. The ability to create, understand and monitor web analytics dashboards and reporting tools is expected (GA4, GTM, Datastudio)

Ability to work collaboratively with team members

Drive and motivation to exceed objectives

Flexible in working hours due to the international environment

Fluent in English (any other language is an advantage)

What do we offer you?

Permanent contract (full-time)

Laptop, screens, and software tools (in the office and/or from home)

You’ll be working amongst a group of talented and self-motivated colleagues that excel at creating an awesome work environment

A competitive compensation & benefits package based on seniority

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Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7yekgr