Pr Specialist
Pubblicato il 19-09-2026 - OMODA JAECOO Italia in Roma
pstrongAbout the role /strong /ppWe are seeking a proactive and creative PR Specialist to strengthen the visibility, reputation, and media presence of Chery Italy. /pp Reporting to the PR Manager, this role will be contribute to the development and execution of PR activities, managing relationships with media and key stakeholders, supporting product launches and corporate events, and ensuring consistent communication aligned with brand objectives. /pp The ideal candidate has strong media relations expertise, excellent communication skills, and a passion for the automotive industry. /ppbr / /ppstrongKey Responsibilities /strong /pulliDevelop and execute PR strategies that support corporate, brand, and product communication objectives. /liliBuild and maintain strong relationships with journalists, media outlets, influencers, and industry stakeholders. /liliDraft and distribute press releases, media kits, speeches, and other communication materials. /liliCoordinate media events, press conferences, product launches, test-drive activities, and corporate events. /liliManage media inquiries and act as a key contact for press-related activities. /liliMonitor media coverage and prepare regular PR performance reports and press reviews. /liliCollaborate with Brand, Digital, Social Media, Product, and Sales teams to ensure consistent messaging across all communication channels. /liliSupport crisis communication activities and reputation management initiatives when required. /liliIdentify opportunities to enhance brand awareness and strengthen the company's public image. /liliMonitor automotive industry trends, competitor activities, and media landscape developments. /li /ulpbr / /ppstrongRequirements /strong /pulliBachelor’s degree in communications, Journalism, Marketing, or a related field. /lili3-5 years of experience in PR/media relations,
preferably in the automotive industry or in a PR agency with automotive clients /liliExcellent writing, editing, and storytelling skills. /liliEstablished network of media contacts is highly desirable. /liliStrong project management and organizational abilities. /liliAbility to manage multiple projects in a fast-paced environment. /liliProficiency in Microsoft Office; br / familiarity with media monitoring and PR tools is a plus. /liliFluent in Italian and English, both written and spoken. /li /ulpbr / /ppbr / /ppRAL from 32.000 EUR Gross based on the experience skills, and qualications of the selected candidate. /ppbr / /ppstrongAbout the Company /strong /ppOMODA Motors /ppOMODA Motors is a new brand built by Chery Group, which is a leading Chinese automobile company. OMODA operates individually from other brands of Chery Group. Its business scope covers the RD, production and sales of passenger cars. /ppbr / /ppChery Motors /ppSince founded, Chery has always taken adhering to technology-driven strategy, creating a vehicle brand with international competitiveness and influence as its corporate vision. Relying on the constant pursuit of technological innovation, Chery has become the first passenger vehicle enterprise in China to master the core technology of engine, gearbox, chassis, platform and new energy, and the first one in China to export vehicle, CKD parts, engine and vehicle manufacturing technology and equipment to overseas market. /ppChery has always focused on developing domestic and international markets. Chery has continuously deepened its globalization through the implementation of product strategy, localization strategy and talent strategy. After more than 20 years of development, Chery’s sales and services network covers more than 80 countries and regions and has won the trust of 11 million consumers worldwide. /ppbr / /ppPlease check the link for privacy notice: /p