Google Ads Specialist
Pubblicato il 19-09-2026 - Cookies in Roma
This is a hybrid or full remote position, with our headquarters based in Rome, Italy. The role We are looking for a Google Ads Specialist (a background in the mobile VAS industry will be a plus). He/She will be responsible for managing, optimizing and reporting mobile performance campaigns on Google Ads (display) across more than 10 different markets.
As a Google Ads Specialist, you will be expected to thrive in building, maintaining and optimizing digital advertising campaigns on Google Ads and have an experimental and methodological approach. The position requires a blend of creativity, analytical skill, perseverance and results-oriented problem solving.
Key Responsibilities - Create, develop and manage from scratch PPC campaigns on Google Ads (display) in order to meet our business goals - Identify new solutions to drive growth/performance - Optimize accounts towards target, management of roadmaps and ensuring timely delivery - Manage traffic,
bid management and optimization of multi-market PPC campaigns to agreed profitability targets - Address and escalate campaign performance issues - Analyzing campaign results and adjusting strategy and budgets accordingly - Producing weekly and monthly sales reports Experience requirements - +3 years’ experience managing high-volume, high-budget performance marketing campaigns on Programmatic and Biddable Platforms, and optimizing for KPIs, like CPA and ROAS - Deep knowledge of Google Ads Platform; DV360 and other Programmatic Platforms is a plus - Experience and knowledge regarding mobile content subscription/VAS Industry is preferred - Strong analytical skills and a data-driven approach to problem-solving is a must for this role. The ability to create, understand and monitor web analytics dashboards and reporting tools is expected (GA4, GTM, Datastudio) - Ability to work collaboratively with team members - Drive and motivation to exceed objectives - Flexible in working hours due to the international environment - Fluent in English (any other language is an advantage) What do we offer you?
- Permanent contract (full-time) - Laptop, screens, and software tools (in the office and/or from home) - You’ll be working amongst a group of talented and self-motivated colleagues that excel at creating an awesome work environment - A competitive compensation & benefits package based on seniority