20 set - Torino
ELEVENTY WORLD
p Eleventy World is looking for a CRM Customer Transformation Manager with proven experience in luxury retail. p Le seguenti informazioni forniscono una panoramica delle competenze, delle qualità e delle qualifiche necessarie per questo ruolo. brpbu The company: /u /b /p p Eleventy was created in 2007 with the mission of promoting the Made in Italy label throughout the world. Eleventy presents a timeless contemporary style that we like to call “contemporary chic”. This style harmoniously blends character, elegance and practical functionality while preserving a modern style for all occasions. /pp At Eleventy we are loyal to high-quality craftsmanship and to the tradition of tailoring, while at the same time attentive to innovation and the demands of the modern world. /pp We are engaged in perpetuating the beauty of Italian style and of the creative craftsmanship that is steeped in the history and in the culture, in the arts and crafts of our country. /p pb The Role /b /p p The CRM Customer Transformation manager will lead the definition and implementation of Eleventy’s CRM strategy, building the platform, processes and capabilities required to develop a truly customer-centric organisation. /pp This is a genuine b greenfield opportunity /b : the successful candidate will be responsible for building the company’s CRM capabilities from the ground up, leading the selection and implementation of the platform, defining the technology ecosystem and developing the customer lifecycle strategy. /pp Working closely with Marketing, Retail, Digital, IT and external partners, this person will serve as the company’s key point of reference for the CRM Customer Transformation programme, playing a pivotal role in Eleventy’s digital growth. /p pb Responsibilities /b /p pb CRM Platform Transformation /b /pulli Define the vision,
roadmap and operating model for the CRM function. /lili Lead the selection, implementation and ongoing development of the CRM platform. /lili Act as the business owner of the CRM Transformation programme, ensuring alignment between business objectives and technology implementation. /lili Manage relationships with the System Integrator and technology partners, overseeing governance, priorities, quality and delivery timelines. /lili Design the CRM ecosystem and ensure its integration with ERP, POS, e-commerce, marketing automation and other company systems. /lili Define customer data governance, architecture and quality standards. /li /ulpb CRM Strategy Customer Engagement /b /pulli Define and implement the CRM and Customer Engagement strategy. /lili Develop omnichannel customer segmentation, personalisation and lifecycle programmes. /lili Design initiatives aimed at increasing customer loyalty, retention and Customer Lifetime Value. /lili Partner with Marketing and Retail to deliver personalised and consistent experiences across all customer touchpoints. /li /ulpb Customer Insights Performance /b /pulli Develop a data-driven CRM function, turning customer insights into actionable business initiatives. /lili Define KPIs and monitor the performance of CRM initiatives. /lili Identify growth opportunities through the analysis and strategic use of customer data. /lili Support the building the CRM function by defining its processes,
governance and best practices. /lili Support CRM adoption across the organisation. /lili Serve as the company’s key point of reference for all CRM and Customer Transformation initiatives. /lili Support cross-functional projects involving internal teams and external partners. /li /ulpb Candidate Profile /b /pulli At least five years of experience in CRM, Customer Engagement or CRM Transformation roles. /lili Proven experience in designing and implementing enterprise CRM platforms. /lili In-depth knowledge of b Salesforce /b , b Microsoft Dynamics 365 /b or equivalent platforms. /lili Experience managing System Integrators and technology partners. /lili knowledge of CRM architecture, customer data models and systems integration. /lili Experience integrating CRM platforms with ERP, POS, e-commerce and marketing technologies. /lili Strategic vision combined with a hands-on approach. /lili Excellent analytical, project management and stakeholder management skills. /lili Full professional proficiency in English. /lili It is a hands on role. /li /ul pb Preferred Qualifications /b /pulli Experience in the fashion, luxury or premium sectors. /lili Knowledge of Customer Data Platforms (CDPs), Business Intelligence tools and marketing automation solutions. /li /ul pb What we offer: /b /ppb What We Offer /b /pulli Employment under the CCNL Commercio e Servizi Terziario /lili€9 daily meal vouchers. /lili Corporate welfare /lili An inclusive and dynamic working environment. /lili Strong opportunities for professional growth. xrdbqlu /lili Gross annual salary ranging from €50,000 to €70,000, depending on the candidate’s experience and expertise. /li /ul p If you would like to join us in this new project and be part of Eleventy's evolution, please send your cv! /p /p /p
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