Digital Communication & Graphic Designer

21 set - Milano
TP Link Italia

pstrong TP-Link Italia S.r.l. – Milan Area /strongbrSe desidera saperne di più su questa occasione o sta pensando di candidarsi, la preghiamo di leggere le seguenti informazioni. brp TP-Link is a global leader in networking and smart home solutions, committed to delivering reliable, high-quality products that connect people and businesses worldwide. TP-Link Italia is growing its local marketing team and is looking for a talented and motivated strong Digital Communication Graphic Designer /strong to support our brand visibility and digital growth in the Italian market. /p pstrong Position Overview /strong /pp We are seeking a senior strong Digital Communication Graphic Designer /strong with a strong combination of marketing, digital advertising, graphic design and e-commerce expertise. /pp The ideal candidate is passionate about technology, highly creative, and data-driven, with the ability to independently manage integrated marketing projects from concept through execution. They will also be responsible for coordinating and guiding junior graphic design resources, ensuring the timely delivery of high-quality creative assets. This role requires a balance of strategic thinking and hands-on execution across multiple marketing disciplines. /p pstrong Key Responsibilities /strong /ppstrong Graphic Design Creative Production /strong /pulli Design high-quality digital and print marketing materials, including: catalogues, advertisements, social media creatives, newsletters, web banners, point-of-sale materials /lili Create visually engaging content in line with TP-Link brand guidelines. /lili Photo and video production and editing /li /ulpstrong Digital Marketing Paid Advertising /strong /pulli Plan, launch and optimize paid advertising campaigns across: Meta Ads (Facebook Instagram),



Google Ads and LinkedIn Ads /lili Monitor campaign performance and optimize key metrics including ROAS, CPA and conversion rate. /lili Perform audience segmentation, A/B testing and campaign optimization. /lili Collaborate on SEO, content marketing and email marketing initiatives. /li /ulpstrong E-commerce Marketing /strong /pulli Support marketing activities for TP-Link's e-commerce channels and online retail partners. /lili Create digital assets optimized for e-commerce platforms. /lili Support product launches and promotional calendars. /li /ulpstrong Analytics Reporting /strong /pulli Track and analyze campaign performance using Google Analytics 4, Looker Studio and Meta Business Suite. /lili Prepare regular performance reports and provide data-driven recommendations. /lili Monitor key marketing KPIs and identify opportunities for continuous improvement. /li /ulpstrong Requirements /strong /ppstrong Experience /strong /pulli Bachelor's degree in Marketing, Communication, Business or a related field. /lili Minimum 5 years of experience in Marketing, Digital Marketing or Communications. /lili Experience managing integrated marketing campaigns. /lili Experience working in the technology or consumer electronics industry is considered a plus. /li /ulpstrong Technical Skills /strong /pulli Advanced proficiency in:



/lili Adobe Photoshop /lili Adobe Illustrator /lili Adobe InDesign /lili After Effect /lili Strong knowledge of graphic design principles, typography and layout. /lili Experience preparing artwork for both digital and print production. /lili Solid experience with: /lili Meta Ads Manager /lili Google Ads /lili Google Analytics 4 /lili Looker Studio /lili Knowledge of e-commerce marketing and digital customer acquisition. /lili Familiarity with Microsoft Office. /li /ulpstrong Nice to Have /strong /pulli Shopify or other e-commerce platforms /lili Marketing automation platforms /lili AI-powered creative tools (Adobe Firefly, ChatGPT, Midjourney or similar) /li /ulpstrong Personal Skills /strong /pulli Strong creativity combined with analytical thinking. /lili Excellent communication and interpersonal skills. /lili Strong organizational and project management abilities. /lili Ability to manage multiple projects and meet deadlines. /lili Proactive, hands-on and solution-oriented mindset. /lili High attention to detail. /lili Team player with the ability to work independently. /lili Fluent in both Italian and English. /li /ulpstrong What We Offer /strong /pulli Opportunity to work for a leading global technology company. /lili Dynamic, international and collaborative working environment. /lili Exposure to innovative consumer and enterprise technologies. /lili Competitive salary and benefits package. /li /ul p TP-LINK is always on the lookout for energetic individuals, who are enthusiastic about their work and willing to learn. We are a global company that values diversity and thrives on entrepreneurial values. Since the inaugural of the IT office (TP-Link Italy S.R.L.), the company has established remarkable growth and has been keen at sharing back with its employees. xrdbqlu TP-LINK offers a great working environment, competitive salary and company bonus. /p /p

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