Bridgestone European Graduate Program - Marketing

22 set - Italia
Bridgestone

Job Title:
Bridgestone European Graduate Program – Marketing
About the Role
Job Purpose
You've just graduated, and you're not looking for "just a job". You want to understand how brands are built, how markets evolve, and how insights, creativity, and data come together to shape customer experiences and business growth. You're curious, analytical, and eager to make an impact in an international environment where strategy, innovation, and purpose meet.
Welcome to the
Bridgestone European Graduate Program – Marketing
, an accelerated journey designed to develop the next generation of confident, business?oriented professionals.
?
Duration:
12 months
(Sept. ****– Sept. ****)
, with high performers confirmed for a second year at the 9-month mark
.
Cohort:
~10 graduates across Europe
International exposure:
Face?to?face & virtual connections
Travel included:
Program events and business visits across Europe
Strong support:
Dedicated managers, mentors, and program leaders
By the end of the program, you will understand how marketing strategies are developed and executed, how customer insights and data inform decisions, and how marketing teams create value by connecting brands, products, and people in a complex international environment.
What You Will Do
Learning by Doing:
Work in real Marketing and Brand Management roles within Bridgestone Europe
Take ownership of individual and group projects based on real business and market challenges
Learn through job shadowing and hands?on experience with marketing professionals
Collaborate with international and cross?functional teams (Sales, Product, Digital, Communications, Strategy).




Understand the Business from the Inside:
Visits to Manufacturing Plants, Sales Offices, Technical Centers, and Headquarters
Exposure to product launches, campaigns, and go?to?market activities
Training in market analysis, customer insights, brand positioning, and business intelligence
Experience with digital marketing tools, content, and performance tracking
Exposure to strategic decision?making at European level, including sustainability and innovation topics
What We Offer
We invest in you—professionally and personally:
Competitive compensation
-
and for strong performers, a confirmed path into Year 2 of the program, with a decision communicated at the 9-month mark so you always know where you stand.
Comprehensive benefits
, including paid time off and Employee Assistance Program.
Purpose?driven work:
contribute to Bridgestone's **** sustainability goals and enjoy a paid volunteer day off.
Inclusive culture:
we believe innovation happens when people feel respected, accepted, and empowered to be themselves.
Who We're Looking For
We are not looking for perfection, we are looking for potential. This program is for you if you recognize yourself in the following:
Education
You have recently completed a




Master's degree or equivalent education
in areas such as:
Marketing, Brand Management, Digital Marketing, or Communications
Business Administration or Management
Economics
Data, Analytics, or Engineering with a strong business/marketing orientation
(Other academic backgrounds with strong business, analytical, or customer?centric exposure are also welcome.)
Skills & Mindset
You don't need to tick every box—but you bring many of these:
Curiosity about
brands, consumers, markets, and trends
Strong
analytical mindset
and comfort working with data and insights
Creative thinking
combined with structured problem?solving
AI and digital fluency
, with interest in marketing technologies and automation tools
Clear and effective
communication and storytelling skills
Collaborative mindset and ability to work across cultures and functions
Languages
Fluent English (C1 level)
Local language (C1)
required according to the hiring country
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Mobility & Openness
Hired locally
Open to
international travel
and cross?cultural collaboration
Early Career Stage
Starting your
first full?time professional role
Motivated to build a
long?term career
in Marketing within an international business environment
Ready to start building your future with Bridgestone? Apply now.
The salary range is based on gender-neutral criteria: CCNL Gomma Plastica requirements, responsibilities, working conditions and market benchmarks for the role and location. Final compensation will be determined based on gender-neutral criteria: experience, skills, and internal equity
Salary Range:
***************
€

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