Customer Value Strategy Specialist
Pubblicato il 25-09-2026 - Pwo in Roma
Siamo il Gruppo Lottomatica, leader nel settore del gioco regolamentato in Italia e uno dei maggiori operatori europei, in tutte le aree di attività: scommesse sportive, gioco online e macchine da intrattenimento. Offriamo ai nostri clienti esperienze di gioco sicure e di qualità, attraverso tutti i canali, ponendo la responsabilità e la sostenibilità al centro del business. Siamo alla ricerca, per una Società del Gruppo, di un profilo di Customer Value Strategy Specialist che entrerà a far parte del Dipartimento Digital & Betting.
We are looking for a Customer Value Strategy Specialist for a Group company. The successful candidate will join the Digital & Betting Department.
Main activities
- Sharing the product promotional strategy, to be tailored by cluster
- Defining the contact strategy and communications plan aimed at strengthening - Retention - Churn prevention - Reactivation - Cross selling
- Consistent application of the tone of voice and brand identity across all contact channels, in accordance with group policies
- Execution of day-to-day activities to ensure proper implementation of the promotional plan
- Overseeing customer segmentation
- Managing and monitoring the allocated budget
- Monitoring and analyzing promotional results
- Regularly sharing results with internal stakeholders
Requirements
- Background in communication and customer relations
- Proficiency in using Microsoft Office applications
- Experience in monitoring and analyzing financial results
- Excellent problem solving skills
- Strongly goal-oriented
- Excellent ability to work in a team
Plus
- Familiarity with the Power BI data visualization tool
What you will find in Lottomatica
- Opportunity to work in the largest betting and gaming company in Italy and one of the largest in the world
- Work in a very dynamic environment and improve your skills while acquiring new ones
- Being challenged to provide impactful solutions for large organisations and having a direct impact on their emplo