Pr Specialist
Pubblicato il 30-09-2026 - OMODA JAECOO Italia in Varese
ppWe are seeking a proactive and creative PR Specialist to strengthen the visibility, reputation, and media presence of Chery Italy. /p pReporting to the PR Manager, this role will be contribute to the development and execution of PR activities, managing relationships with media and key stakeholders, supporting product launches and corporate events, and ensuring consistent communication aligned with brand objectives. /p pThe ideal candidate has strong media relations expertise, excellent communication skills, and a passion for the automotive industry. /p h3Key Responsibilities /h3 ul liDevelop and execute PR strategies that support corporate, brand, and product communication objectives. /li liBuild and maintain strong relationships with journalists, media outlets, influencers, and industry stakeholders. /li liDraft and distribute press releases, media kits, speeches, and other communication materials. /li liCoordinate media events, press conferences, product launches, test-drive activities, and corporate events. /li liManage media inquiries and act as a key contact for press-related activities. /li liMonitor media coverage and prepare regular PR performance reports and press reviews. /li liCollaborate with Brand, Digital, Social Media, Product, and Sales teams to ensure consistent messaging across all communication channels. /li liSupport crisis communication activities and reputation management initiatives when required. /li liIdentify opportunities to enhance brand awareness and strengthen the company's public image. /li liMonitor automotive industry trends, competitor activities, and media landscape developments. /li /ul h3Requirements /h3 ul liBachelor’s degree in communications, Journalism, Marketing, or a related field. /li li3-5 years of experience in PR/media relations,
preferably in the automotive industry or in a PR agency with automotive clients /li liExcellent writing, editing, and storytelling skills. /li liEstablished network of media contacts is highly desirable. /li liStrong project management and organizational abilities. /li liAbility to manage multiple projects in a fast-paced environment. /li liProficiency in Microsoft Office; familiarity with media monitoring and PR tools is a plus. /li liFluent in Italian and English, both written and spoken. /li /ul pRAL from 32.000 EUR Gross based on the experience skills, and qualications of the selected candidate. /p h3About the Company /h3 pOMODA Motors /p pOMODA Motors is a new brand built by Chery Group, which is a leading Chinese automobile company. OMODA operates individually from other brands of Chery Group. Its business scope covers the RD, production and sales of passenger cars. /p pChery Motors /p pSince founded, Chery has always taken adhering to technology-driven strategy, creating a vehicle brand with international competitiveness and influence as its corporate vision. Relying on the constant pursuit of technological innovation, Chery has become the first passenger vehicle enterprise in China to master the core technology of engine, gearbox, chassis, platform and new energy, and the first one in China to export vehicle, CKD parts, engine and vehicle manufacturing technology and equipment to overseas market. /p pChery has always focused on developing domestic and international markets. Chery has continuously deepened its globalization through the implementation of product strategy, localization strategy and talent strategy. xysqume After more than 20 years of development, Chery’s sales and services network covers more than 80 countries and regions and has won the trust of 11 million consumers worldwide. /p pPlease check the link for privacy notice: /p /p #J-18808-Ljbffr