Area Manager Spagna – Beverage
Pubblicato il 28-09-2026 - W Executive in Italia
The Company
Our client is a long-established Italian company with a strong international presence, active in the development and commercialization of proprietary solutions for the Food & Beverage sector.
The company operates across several international markets through local subsidiaries and distribution partners and is currently pursuing further expansion across Europe.
For the Spanish market, we are looking for an Area Manager Spain with a strong focus on business development and market growth.
Location: Spain
The Role
The Area Manager Spain will be responsible for the commercial development and financial performance of the Spanish market, with a particular focus on the beverage and professional Ho. Re. Ca. channels.
The role offers the opportunity to lead the development of a market with significant growth potential, directly contributing to the expansion of the business in Spain. The position will have a strong business development mandate, aimed at expanding the customer base, identifying new business opportunities, developing new sales channels, strengthening the distribution network and increasing the company’s market penetration.
The role also includes responsibility for the country P&L;, coordination of the local team and a strong direct presence in the market, with ownership of key commercial opportunities and relationships with strategic customers and distribution partners.
Key Responsibilities
·Define and implement the commercial development strategy for the Spanish market.
·Manage the country P&L;, with responsibility for revenue, margins, costs, budget and profitability.
·Lead a local team of approximately 5 people, ensuring alignment with commercial priorities.
·Accelerate the growth of a business currently generating approximately €2 million in annual revenue.
·Prepare budgets, forecasts and commercial and financial plans, regularly monitoring performance.
·Identify and acquire new customers, distributors, wholesalers and commercial partners.
·Develop the company’s presence across the beverage, Ho. Re. Ca. and professional foodservice channels.
·Build and consolidate relationships with strategic customers and key accounts.
·Directly manage key commercial negotiations and new business opportunities.
·Develop the existing customer portfolio, increasing product penetration and value generated per customer.
·Structure and strengthen the local distribution network.
·Monitor competitors, pricing, market trends and emerging customer needs.
·Monitor commercial and financial KPIs, taking action on the main drivers of growth and profitability.
·Ensure regular reporting on pipeline, customer acquisition, financial performance and overall business development.
·Collaborate with the international Headquarters on commercial strategy, marketing activities and new product launches.
Candidate Profile
·Solid experience in Business Development, Sales Management or Area Management roles within the Spanish market.
·Proven track record in new business development, customer acquisition and the development of new sales channels.
·Experience in P&L; management, budgeting, forecasting and margin management.
·Experience in the beverage sector.
·In-depth knowledge of the professional Ho. Re. Ca. channel and the distribution dynamics of the Spanish market.
·An established network among distributors, wholesalers, beverage operators, hospitality groups and professional customers will be considered a strong advantage.
·Strong hunter mentality, results orientation and ability to personally drive market development.
·Strong negotiation and commercial relationship-building skills.
·Experience in managing small commercial teams.
·Native or fluent Spanish and fluent English.
·Availability for frequent travel across Spain.
Compensation
Indicative gross annual salary: up to €100,000, depending on the candidate’s seniority and experience.
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