Rare Diseases
Pubblicato il 01-10-2026 - Recordati in Italia
At Recordati, we are united by a clear purpose: unlocking the full potential of life. With a century of history behind us, we are building the next chapter of our journey, continuing to grow while keeping patients at the centre of all we do.
What drives us is a shared belief that health, and the opportunity to live life to the full, should be within reach for everyone. This brings energy to our work, shaping how we support each other and show up every day. Our values – Better Together, Never Settle and Always Deliver – reflect this mindset, helping us to keep improving and make a meaningful difference.
Above all, these values bring to life our promise to everyone at Recordati, you can unlock your full potential. We know that people thrive when they can be themselves, are trusted and supported, and are given the opportunity to grow and make a meaningful contribution.
Are you ready to unlock your full potential?
Job Purpose
The Digital & Omnichannel Marketing Specialist acts as key business partner to the GM and is responsible for supporting the development,
deployment and continuous optimization of the affiliate omnichannel customer engagement strategy across the Rare Diseases portfolio, aligned with the regional OmCE strategy.
The role acts as the local omnichannel partner and orchestrator, working across Marketing, Sales, Medical, CRM and other relevant functions to translate business and customer needs into integrated customer engagement plans.
The Digital & Omnichannel Marketing Specialist leverages customer insights, CRM data and performance analytics to optimize customer journeys, channel mix, content, sequencing and interaction frequency, while driving adoption of omnichannel capabilities and ways of working across the affiliate.
Ensure compliance with all relevant industry regulations and ethical guidelines for omnichannel communication in the pharmaceutical sector.
Key Responsibilities
Omnichannel strategy & Customer Engagement:
- Develop and manage the loc