Group AI Discovery

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/84xau0

Overview
As Group AI Discovery & Agentic Design Lead you will shape how Generali is seen and recommended in AI-powered discovery and pre-sales journeys. You will bridge brand, marketing, data and AI to improve visibility, trust and effectiveness in the AI-mediated customer journey. You'll define strategy for AI search visibility, reader-friendly LLM content, and brand presence across conversational interfaces. The role combines governance, experimentation and cross-functional collaboration to deliver measurable business impact.
Retribuzione / Benefits
- Lavoro da remoto and flexible hours
- Corporate welfare system
- Meal vouchers
- Supplementary health insurance
- Well-being initiatives
- Training and development

Responsabilità
- Define and own the Group strategy for GEO, AI search visibility, LLM readability and brand presence across AI discovery environments (e.g., AI Overviews, ChatGPT, Gemini, Copilot, Perplexity)
- Create a measurable framework to track visibility, share of voice, accuracy, sentiment,



citation quality and competitive positioning across LLMs and AI-powered search
- Design target conversational and agentic AI experiences for pre-sales journeys to help customers understand needs, compare options, and move toward the right product, channel or advisor
- Translate customer questions and life-event needs into content, data and experience requirements that improve discoverability and trust
- Partner with Group stakeholders and local markets to scale AI visibility diagnostics, content optimization, knowledge structuring, experimentation and governance
- Collaborate with Data & AI, IT, Legal, Compliance, Distribution, Customer Experience and Communication to ensure accurate, safe, compliant, brand-consistent and commercially relevant AI experiences
- Identify, evaluate and manage external partners, tools and platforms for GEO tracking, conversational AI, agentic workflows, content intelligence, experimentation and performance analytics
- Create executive

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/84xau0