Influencer & Creator Manager

02 ott - Roma
Beni di consumo e di lusso / Moda

Job Location ROME GENERAL OFFICE
Job Description Do you have a passion to build brands consumers cannot live without? Do you want to be developed by top-caliber brand builders, and unleash your brand management potential? Marketing is at the core of P&G.; Your role will be to build brand equities to fully meet consumers’ needs and become the preferred product choice in your market; to build and deliver winning business strategy based on superior understanding of the consumers, customer and competitive and ambitious environment.
Responsibilities Defining influencer and creator engagement strategies in partnership with Brand and Media Managers.
Identifying, evaluating, and selecting influencers and creators to support brand objectives.
Leading the development of creative briefs and campaign guidance for influencers and creators.
Building and maintaining strong relationships with influencers, creators, and agency partners.
Ensuring high-quality content delivery and premium campaign execution across all collaborations.
Managing and continuously evolving influencer,



creator, and agency databases to support future best-in-class partnerships.
Conducting competitive landscape assessments and monitoring industry best practices.
Staying up to date on influencer marketing trends across key platforms and markets.
Developing advocacy business cases and recommendations for the assigned scope.
What we offer you Responsibilities as of Day 1 – You will be given specific projects and responsibilities working on real and live business challenges, just like a true P&Ger;
Continuous coaching – You will work with passionate people and receive both formal training as well as day-to-day mentoring from your manager;
Dynamic and respectful work environment – Employees are at the core, we value every individual and encourage initiatives, promoting work/life balance.
Job Qualifications Experience in influencer marketing, social media, brand partnerships,

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