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Category Specialist

Pubblicato il 02-10-2026 - The Tour Guy in Torino

This is a 6-month fixed-term position with possibility of extension based on performance and business needs.
Work Location: In-office work - Rome
Our Company: We are The Tour Guy, provider of incredible tours and authentic experiences for English-speaking travelers across Europe and the U.S.A. We follow the Golden Rule of travel: treat vacations like you want yours treated.
The Candidate: A curious, commercially minded professional with a few years of e-commerce experience and a strong interest in tourism.
You naturally ask why a product is, or is not, selling and look beyond price for the answer. You understand how visibility, positioning, content, reviews, availability, and customer experience influence performance. You are comfortable working with e-commerce metrics such as product views, conversion rate (CVR), add-to-cart rate (ATC), bookings, and margin. You do not need to be an advanced data analyst, but you understand what these numbers mean, why they matter, and how to use them to make better decisions.
Desired Experience (Skills):
- 2 years working in e-commerce,



category management, merchandising, product management, or digital marketing
- 2 years working in tourism, hospitality, or local travel services
- Experience analyzing and improving the performance of online products
- Experience working with CMS platforms such as TourCMS, Bokun, or WordPress

Desired Skills/Applications:
- Fluent in English
- Curious and commercially minded, with a strong problem-solving approach
- Understanding of e-commerce metrics, including CVR, ATC, traffic, bookings, and margin
- Proficiency in Excel, including VLOOKUPs and pivot tables
- Familiarity with WordPress or other CMS platforms
- Strong supplier negotiation and relationship-management abilities

Responsibilities & Qualifications:
Development & Optimization of Experiences:
- Audit existing categories and identify missing products, overlaps, and underperformers
- Grow the portfolio strategically by selecting products

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