Director, Technical Innovation

02 ott - Milano
The Coca-Cola

Location: Brussels, Berlin, London, Madrid, Warsaw, Milan, Athens
Role Purpose
The Director, Innovation – Category is accountable for the end‑to‑end execution and scale‑up of large‑scale category innovation across multiple markets.
This role translates Innovation priorities into disciplined execution, ensuring projects progress from concept to market launch with strong consumer relevance, operational readiness, and Commercialisation excellence.
The role acts as the central category execution lead, working across Innovation Hub, GDI, Packaging, Supply Chain, Marketing, and Markets to ensure innovation delivers growth, efficiency, and system leverage, while enabling strong in‑market execution through FU / Market Innovation Directors.
What You Will Do For Us
Category Innovation execution Leadership
- Lead E2E execution of assigned category innovation programs ( e.g. Present-forward , Y+1+2 priorities)
- Translating category innovation strategy intent into executable, scalable innovation roadmaps.
- Lead commercialization,



and cross‑market deployment of large‑scale category innovations.
- Ensure category innovation programs are designed for scale, repeatability, and cross‑market deployment.
- Working closely with FU / Market innovation to ensure launch readiness aligned with commercial go-to-market timelines and operational capability.

Program & Project Management Excellence
- Act as the single point of accountability for execution of assigned large‑scale or multi‑market category innovation initiatives.
- Orchestrate E2E technical execution working closely with Marketing, R&D;, Innovation Hub Supply Chain, Quality, Procurement, Bottling partners, Regulatory, and Finance.
- Coordinate feasibility assessments, trials, validations, and readiness activities.
- Own execution risk, interdependencies, and trade‑offs at category level.
- Drive speed‑to‑market while maintaining required standards for quality, cost, safety, and brand integrity.
- Escalate issues with clear option

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