Paid Media Specialist — Google Ads | Meta Ads
Pubblicato il 02-10-2026 - CM5M — Ci Metti Cinque Minuti Srls in Italia
Florence, Italy • 30-40 hours per week
CM5M — Ci Metti Cinque Minuti is an independent idea house based in Florence, where strategy, marketing and communication work together to build projects designed to last.
We start with questions before choosing tools. Our work spans branding, copywriting, design, creative production, social media, SEO, paid media and training.
We are a close-knit team with complementary skills, supported by a network of specialised professionals. No factory settings.
We are looking for a mid-level professional who can independently manage the agency’s paid media activities, from strategic planning to performance measurement.
Google Ads and Meta Ads will be the primary platforms, but we also want to assess and test opportunities such as ChatGPT Ads, Pinterest Ads, Spotify Ads and other emerging channels—whenever they make sense for the audience, objectives and measurement framework.
This is a 30–40-hour-per-week hybrid position, requiring regular presence at our Florence office.
Develop paid media strategies based on objectives, audiences, funnels and KPIs.
Set up, manage and optimise campaigns across Google Ads and Meta Ads.
Manage campaign structures, targeting, budgets, bidding and testing.
Configure and verify GA4, Google Tag Manager, pixels, events, Conversion APIs, UTMs and attribution systems.
Translate data into actionable recommendations rather than metric-only reports.
Build clear dashboards and periodic performance reports.
Evaluate additional advertising platforms and propose experiments supported by a clear rationale.
Help develop internal paid media procedures, templates and quality standards.
At least 3–5 years of hands‑on experience managing digital advertising campaigns.
Strong operational knowledge of Google Ads and Meta Ads.
Experience managing multiple accounts and projects simultaneously.
Experience with lead generation, e‑commerce, awareness or consideration campaigns.
Good knowledge of GA4, Google Tag Manager and conversi