Digital and Performance Marketing Director

02 ott - Italia
White Marketing

Company Description White Marketing is a growth-focused performance marketing partner that helps brands build acquisition systems that drive measurable business outcomes. Using a Human-led, AI-enhanced framework, White Marketing combines senior strategic expertise with advanced tools to improve speed, quality, and decision-making. The approach delivers clearer visibility across the funnel, faster iteration cycles, better creative testing, and data-driven optimization. This role suits someone who enjoys combining analytical rigor with strategic thinking and is comfortable working independently in a remote, collaborative environment.
Strong performance marketing expertise, including experience with paid social, paid search, and other digital acquisition channels. Proficiency in analytics, reporting, and attribution, including comfort with tools such as Google Analytics, ad platform dashboards, and funnel analysis.



Experience with experimentation and optimization, including A/B testing, creative testing, audience segmentation, and bid/ budget optimization.
Comfort working with AI-enabled tools for campaign management, analysis, and workflow acceleration, while applying human judgment to final decisions. Strong communication skills, with the ability to translate data into clear insights, recommendations, and presentations for stakeholders or clients.
Demonstrated ability to work effectively in a remote environment, managing time, priorities, and multiple projects with minimal supervision. Bachelor's degree in Marketing, Business, Analytics, or a related field, or equivalent practical experience in performance marketing.

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