Media Ad-Operations Internship

03 ott - Roma
Procter & Gamble

Job Location
ROME GENERAL OFFICE
Job Description
Do you have a passion for connecting brands with consumers across every touchpoint? Do you want to be developed by top-caliber brand builders and media experts, and unleash your strategic potential?

Media & Digital Transformation is at the core of P&G; brand building. Your role will be to translate business and brand growth objectives into integrated communication strategies that accelerate consumer demand, strengthen brand equity and maximize business outcomes; acting as the strategic connector between Brand, Media, Commerce, Influencer, Analytics and Agency partners so that all consumer touchpoints work together as a unified ecosystem.

As a Media - Ad Operation & Tagging Intern you will:

• Be responsible for trafficking digital campaigns across all touchpoints (e.g. social, programmatic, ecommerce), inside Adserver platform and to create related reporting;
• Perform floodlight audit across the brand’s site and build tagging strategy as required; QA and troubleshoot 3rd party tags and creatives;
• Work with campaign managers,



planners and vendors to implement and oversee ad campaigns, go-live process;
• Optimize campaigns, including reviewing reports and provide suggestions for improved performance, monitoring active campaigns, communicating with campaign managers, planners or creative agencies and vendors as needed;
• Proactively identify ways to streamline the campaign workflow;
• Recognize and push more efficient ways to work or opportunities for automation.

What we offer you:

• Responsibilities from Day 1 – You will start of working on key brands from the beginning. Over time, as you expand your impact on the business, your responsibility and ownership of a brand will quickly grow;
• Recognized state of the art marketing skills – We will constantly help you improve your marketing knowledge and management abilities;
• Continuous coaching & mentorship– We are passionate about our work. We will make sure you rec

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