Art Director, Amazon

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éShop Creative Studios is seeking a visionary Art Director to join our Tokyo studio, where you will establish and scale creative direction across multiple content production workflows including photography, video, and generative AI.
In this role, you will own the visual identity and quality standards for high-volume content programs, translating business requirements and brand guidelines into scalable visual frameworks that maintain creative excellence at production speed.
You will build mechanisms for creative quality assurance, identify systemic gaps using data and stakeholder feedback, and define standards for emerging AI-generated content.
The role requires a strong creative leader who can mentor talent, influence cross-functional teams, and present confidently to senior leadership while balancing creative integrity with operational efficiency.
The ideal candidate brings deep expertise in visual design, understands how to scale creative standards across large teams, and is comfortable making trade-off decisions between quality, efficiency, and scalability.
You will play a critical role in shaping how Japan's marketplace content looks and feels to millions of customers.
If you believe great design can be both beautiful and systematic, this is your role.
At Amazon, you'll work alongside the latest AI and GenAI tools that are increasingly woven into how teams operate: from AI-powered capabilities that accelerate decision-making, to Generative AI that helps you focus on work that truly matters.
You'll have opportunities and resources to develop AI fluency at your own pace, with continuous learning built into the culture.
Key job responsibilities
Own creative direction and visual quality standards for high-volume content programs across photography, video, and generative AI workflows
Translate business requirements, brand guidelines, and creative strategy into scalable production frameworks including visual guidelines, SOPs, and templates
Establish creative quality assurance mechanisms—defining calibration standards, review processes, and feedback loops for production teams
Identify systemic creative quality gaps by analyzing production data, stakeholder feedback, and output audits across workflows




Define creative standards and evaluation criteria for AI-generated content, ensuring consistency with brand and aesthetic guidelines
Partner with Product and Technology teams on creative tools, automation opportunities, and workflow optimization initiatives
Lead creative pilots from problem definition through proof-of-concept to full-scale implementation across the studio
Make trade-off decisions between creative quality, production efficiency, and scalability at the program level
Mentor and develop creative talent through structured feedback, training sessions, and calibration exercises
Influence cross-functional stakeholders including Producers, Ops, Engineering, and Marketing to align on creative standards
Present creative strategies, quality frameworks, and pilot results to senior leadership with clear rationale
Adapt global creative standards to Japan market aesthetics, cultural nuances, and consumer expectations
About the team
eShop Studio Japan is part of a global creative network with five hub studios in Barcelona, New York, London, New Delhi, and Tokyo—producing photography, videography, and emerging-format content at scale for millions of Amazon customers.
Our Tokyo team is a fast-moving group of producers, art directors, stylists, videographers, and technologists who create high-quality visual content across fashion, beauty, lifestyle, and consumer electronics for both global and local brands.
We blend traditional creative craft with cutting-edge technology—including Virtual Production stages, AI-driven workflows, and 3D capture systems to push the boundaries of what's possible in e-commerce content.
We value operational excellence, creative innovation, and a culture where every team member has the opportunity to do their best work.




If you thrive in a studio environment where no two days are the same and bold ideas are welcome, this is the team for you.
Basic Qualifications
5+ years of design experience with an online portfolio demonstrating visual direction and production quality
Proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign, Acrobat)
Experience establishing branding guidelines, visual standards, and creative direction at scale
Experience overseeing creative production and post-production workflows
Experience with stakeholder management and presenting creative strategies to leadership
Knowledge of general AI tools and their application in creative production
Business-level proficiency in both English and Japanese (written and verbal)
Preferred Qualifications
Experience in e-commerce, catalog-scale, or high-volume content production environments
Experience using data and metrics to measure creative quality and production impact
Experience creating process improvements, automation, or scalable creative frameworks
Knowledge of Japan market aesthetics, cultural design preferences, and consumer expectations
Experience defining standards for AI-generated or automated creative content
Experience with UX design principles and customer experience optimization
Experience mentoring or developing creative talent in a structured environment
Comfort working in ambiguous environments and leading initiatives from concept to scale
Experience coordinating with Product, Engineering, or Technology teams on tool development
Exposure to Virtual Production, or emerging content technologies a plus
Our inclusive culture empowers Amazonians to deliver the best results for our customers.
If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information.
If the country/region you're applying in isn't listed, please contact your Recruiting Partner.
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Veterans, military spouses, and people with disabilities are encouraged to apply.
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Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/86tmwp