Medical Relations

03 ott - Italia
Altro

The Medical Relations & Digital Opinion Leader Manager is responsible for driving Eucerin’s medical engagement strategy in Italy, with a strong focus on Dermatology, Pediatric Dermatology and Aesthetic Dermatology.
The role acts as the key liaison between Eucerin and the external scientific community, building and nurturing strategic relationships with Key Opinion Leaders (KOLs), Digital Opinion Leaders (DOLs), pharmacists and healthcare professionals.
Combining a digital-first, omnichannel and data-driven approach, the position localizes and executes the global medical strategy, ensuring impactful scientific engagement, excellence in congress activation, development of strategic projects and measurable business outcomes.
The role works closely with Medical, Marketing, Sales and Training teams and partners with the Medical Communication Specialist to ensure consistency and effectiveness across all medical initiatives.
Medical Strategy & Omnichannel Engagement
Implement and localize Eucerin’s global medical strategy at country level.




Develop annual medical engagement plans aligned with brand, scientific and business priorities.
Identify emerging scientific trends, unmet needs and opportunities in dermatology and skin health.
Ensure all medical activities are scientifically sound, compliant and HCP-centric.
KOL & Stakeholder Management
Engage and manage Key Opinion Leaders (KOLs) and Digital Opinion Leaders (DOLs).
Develop and implement stakeholder engagement plans at local, regional and national level.
Scientific Projects & Partnerships
Lead collaborations with healthcare professionals, hospitals, universities and scientific societies.
Initiate and coordinate strategic medical projects aligned with local priorities.
Lead Eucerin’s medical presence at congresses, symposia, advisory boards and scientific events.
Coordinate speaker engagement and event execution with cross-functional teams.
Field Engagement & Networking
~ Act as a medical ambassador and maintain a stron

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