03 ott - Lazio
Adidas
Adidas is seeking a Retail Marketing Activation Expert to connect Concept Stores with the city and communities in Italy. You will drive brand heat through activations, events, influencers, PR, media and community engagement, aligning with adidas' city brand strategy.
You will collaborate with internal teams and external partners to deliver innovative, consistent activations that boost store performance and consumer perception, while managing budgets and monitoring KPIs.
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