Assistant Bm Nutella
Pubblicato il 02-10-2026 - Ferrero in Cuneo
About the Role:
As an Assistant Brand Manager Nutella, you will play an active role in supporting the growth of Nutella, one of the world's most iconic and beloved brands.
Working closely with the Marketing Team, you will contribute to the development and execution of brand strategies aimed at strengthening Nutella's market position, driving consumer engagement, and supporting sustainable business growth in an increasingly competitive environment.
Through data-driven insights and consumer-centric thinking, you will help shape initiatives that enhance brand relevance and create meaningful experiences for consumers.
Main Responsibilities:
You will support the
definition and implementation of Nutella's marketing strategy
, helping to translate business objectives into impactful brand initiatives. You will monitor market dynamics, brand performance, and competitive activities by
analyzing key performance
indicators such as sales data, market share, pricing, promotional activities, and shopper insights, identifying opportunities and areas for improvement.
You will
collaborate with Market Research
teams to develop a deep understanding of consumer behaviors, consumption habits, and emerging trends, contributing to the identification of growth opportunities and the recommendation of corrective actions when needed.
You will support the
development of communication and advertising strategies
by working closely with creative and media agencies, providing clear briefs and ensuring campaigns effectively reflect brand objectives. You will also contribute to the
evaluation of campaign performance
through qualitative and quantitative research,
helping to maximize communication effectiveness.
In addition, you will participate in
budget planning
and monitoring activities related to advertising investments, market research, and creative production costs, ensuring alignment with business objectives and financial targets. You will also support the development of sales plans and promotional initiatives, contributing to the successful execution of marketing activities across different product formats and channels.
About You:
You bring a Master's Degree in Economics,
Business Administration
,
Marketing
,
or a related field
, combined with a strong analytical mindset and a genuine passion for brand building. You bring
initial professional experience
gained within Marketing, Trade Marketing, or Shopper Marketing environments, along with a curiosity for brands, consumers, and innovation. Your international outlook and understanding of different markets and cultures allow you to approach challenges with an
open and consumer-focused perspective
.
You contribute excellent
organizational and communication skills
, enabling you to collaborate effectively with multiple stakeholders and manage projects in a dynamic environment.
Your advanced proficiency in
Excel
and strong command of
PowerPoint
and other
Microsoft Office
applications support your ability to analyze data, build compelling presentations, and communicate insights clearly.
You also bring fluency in both
Italian
and
English
, allowing you to operate confidently within an international business context and build effective relationships across teams.
Ready to make an impact with one of the world's most iconic brands?
Join our team and help shape the future of Nutella through creativity, consumer understanding, and a passion for excellence. Apply now and start your journey with us.
What We Offer:
Careers with caring built in - discover our benefits here.
About Ferrero:
Ferrero began its journey in the small town of
Alba in Piedmont, Italy, in ****.
Today, it is one of the world's largest sweet-packaged food companies, with many
iconic brands
sold in countries all over the world. Find out more about Ferrero at ferrero.com.
DE&I; at Ferrero:
Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative, and highly rewarding.
Find out more here.