04 ott - Roma
Procter u0026 Gamble
Job Location ROME GENERAL OFFICE
Do you have a passion for connecting brands with consumers across every touchpoint? Do you want to be developed by top-caliber brand builders and media experts, and unleash your strategic potential? Media & Digital Transformation is at the core of P&G; brand building.
Your role will be to translate business and brand growth objectives into integrated communication strategies that accelerate consumer demand, strengthen brand equity and maximize business outcomes; acting as the strategic connector between Brand, Media, Commerce, Influencer, Analytics and Agency partners so that all consumer touchpoints work together as a unified ecosystem.
Responsibilities
- Be responsible for trafficking digital campaigns across all touchpoints (e.g. social, programmatic, ecommerce), inside Adserver platform and to create related reporting
- Perform floodlight audit across the
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