Local Product
Pubblicato il 05-10-2026 - Villeroy & Boch Group in Milano
About Villeroy & Boch Group
The Villeroy & Boch Group is one of the global leaders in premium dining & lifestyle, as well as bathroom and wellness products. Founded in 1748 and headquartered in Mettlach, Germany, the company stands for innovation, design and quality. With its two main brands Villeroy & Boch and Ideal Standard, the Group has about 12.000 employees and is present in around 140 countries worldwide. As a Local Product & Portfolio Manager, you will play a pivotal role in bringing our global vision to life locally, serving as the essential strategic bridge between our central Headquarters and the local market.
Your Responsibilities
Local Portfolio & Lifecycle Management
- Analyze the global product portfolio defined by HQ and select the most suitable range of products (collections, variants, and accessories) for the local market.
- Coordinate the local launch of new products and plan the strategic phase-out of legacy collections in strict alignment with global HQ guidelines.
- Collaborate closely with central teams and local authorities to ensure that all distributed products fully comply with local technical certifications and mandatory country regulations.
Pricing & Market Positioning
- Define and optimize the local price list starting from global pricing guidelines, balancing internal margin targets with local market competitiveness.
- Continuously monitor local competitors to identify market threats and business opportunities, providing structured, actionable feedback to HQ.
New Product Launches & Trade Activation
- Commercial & Marketing Materials: Ensure the accurate localization (translation, local technical compliance, and commercial adaptation) of catalogs, technical sheets, price lists, and communication materials for B2B professionals (Profi-Portal) and end consumers.
- Product Training: Support the local training team in gathering detailed technical features and unique selling propositions (USPs) to deliver highly effective training sessions