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Sales Manager Running

Pubblicato il 06-10-2026 - Altro in Milano

Purpose of the role: Support the Sales Organization in ensuring profitable and sustainable market share and sales growth in the respective defined customer group, taking into consideration brand image in the key categories as well as the defined target group.
What you'll do: Be the first and reliable point of contact for the customer.
Build professional and personal relationships with key decision makers and buyers of assigned customers as a prerequisite for adidas to become the 'preferred supplier’.
Represent the assigned account(s) internally as an ambassador towards all functions and, vice versa, to help manage all interfaces.
Thoroughly study and understand the assigned customer(s), their role and potential in the market as well as within adidas.
Build and drive account/category mid terms plans, in line with the company’s objectives/strategy with the final goal to win Market Share against competition.
Plan, organize and manage sell-in campaigns, considering and respecting timing (cut-offs), product access, as well as seasonal targets shared by the company.
Analyze and drive order entry, sell-out and market share performance, both online and offline and be entrepreneurial on implementing/catching quickly solution/opportunities.
Visit customers regularly and monitor own brand execution as well as competitors’ presence/actions (both in Stores and online) to identify related strengths, weaknesses, opportunities and threats (SWOT analysis).
Monitor and explore the orderbook to find actions and opportunities supporting sell-out and Market Share growth through reorder and clearance tools.
Drive the digital development of the account(s) by continuously giving advice and assistance focused on elevating the success of the adidas brand on customers’ e-commerce.




Drive the assortment planning process within the defined distribution policy with the account, to ensure market differentiation, in order to build the base for future sustainable profitable growth.
Know and understand all channels landscape to be share to act with a full marketplace picture in mind.
Be responsible to cooperate with Finance Planning & Analysis on reaching a qualitative and accurate forecasting by account and category.
Skills you'll need: High analytical skills for strategy development and business planning.
Strong interpersonal skills: Very good communications and negotiating abilities as well as high presentation, relationship management and facilitation skills.
Commercial and business acumen knowledge (e.g. sales, trade marketing, finance and controlling).
Strong decision taking and determination and shows high initiative and pragmatism to the business.
Proactive mentality with curiosity and desire to learn. Dynamic, motivating, and entrepreneurial minded with an internal drive to continuously hit goals and deadlines.
Very good understanding of retail sales practices and ability to create practical and logical assortment plans based on selling space, inventory turns and sell through.
Ability to multi-task, prioritize and manage time effectively.
Fluent in written and spoken English.
IT skills: Advanced MS Office and Power BI Skills. SAP knowledge is an added plus.
Main requirements: Manager: Minimum 5 years of sales experience as Account Manager with proven track record of successfully managing Accounts in large sales organizations
What we offer : Salary starting from 50k
Annual Premio (10%)
Meal vouchers
Employee discounts online and instore
Employee Assistance Plan (EAP)
Welfare and Corporate benefits program
Learning and Development Opportunities
Exposure to international brand

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