07 ott - Milano
K WAY Information
K-Way is seeking a Head of CRM to define and lead its global CRM strategy, shaping the technology ecosystem and operating model needed to deliver a best-in-class omnichannel customer experience and support the company’s next growth phase.
You will establish a scalable operating model across markets, balancing central governance with local needs, own the end-to-end CRM roadmap with IT, Retail, Digital and Marketing, drive customer data, lifecycle marketing and engagement initiatives, and expand
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