07 ott - Milano
Richemont
Founded in Florence in 1860, Panerai forged its reputation by developing precision instruments and professional watches for the Royal Italian Navy, renowned for their reliability and functional design. Rooted in performance, purpose, and precision, the Maison embraces its heritage while pushing the boundaries of innovation, combining Italian design with Swiss expertise. Today, Panerai continues to create tool watches that serve as trusted companions for every adventure, even in the most demanding environments.
As our next Media Intern you will provide comprehensive support to the Media team, facilitating direct exposure to the operational aspects of global media strategies within a luxury watch Maison. This role encompasses contributions to various facets of media operations, covering a broad spectrum of channels such as Paid Social, Advanced TV, Out-of-Home (OOH), Print, Video, and Display.
Your impact
• Support the Global Media team in campaign execution, tracking, and coordinating with local markets and external agencies
• Analyze media performance across all channels,
identifying key trends, opportunities, and areas for improvement.
• Conduct competitor analysis and research emerging media trends, audience behaviors, and new platforms.
• Maintain global media trackers, budget overviews, and databases.
• Assist in preparing clear, accurate materials and ad-hoc analysis for global media meetings and business reviews.
Your profile
• Master's degree preferred, ideally in Business, Media, Digital Marketing, Data Analytics, or a related field.
• Eligible for a curricular internship
• Strong interest in media, advertising, and the luxury watch industry.
• A foundational understanding of the media landscape and familiarity with key media channels.
• Advanced proficiency in Microsoft Office (especially Excel and PowerPoint). Experience with data visualization tools is a plus.
• Excellent attention to detail and the ability to synthesize complex data into clear insig
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