Senior Marketing Executive

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/8aymuq

pIntegrity360 is a leading independent cybersecurity and PCI specialist operating across Europe, Africa, the Caribbean, and North America. The company has office locations in Ireland, the UK, Bulgaria, Italy, Sweden, Spain, Lithuania, Ukraine, Africa, the Caribbean, and Canada, supported by six Security Operations Centres (SOCs) located in Dublin, Sofia, Madrid, Stockholm, Rome, and Cape Town. /p pWith over 780 employees, including more than 585 dedicated cybersecurity professionals, Integrity360 delivers a full suite of professional, support, and managed security services. These span the complete cyber risk lifecycle, from identification and prevention to detection, response, and recovery. Integrity360 supports over 3000 mid‑market and enterprise organisations across sectors including financial services, insurance, government, healthcare, retail, telecommunications, and utilities. /p pAt Integrity360, people come first. We invest heavily in learning, development and progression, fostering a dynamic culture where innovation, collaboration and continuous growth are at the heart of what we do. If you're ready to take your cyber security career to the next level, we'd love to hear from you. /p pIntegrity 360 are looking for a Senior Marketing Executive who will be responsible for developing and executing the regional marketing plan within an assigned territory, acting as the primary marketing lead for that region. The role focuses on stakeholder management, campaign planning, demand generation, event delivery, PR/Media relations, partner marketing and regional brand and growth initiatives. /p pThe role does not have primary responsibility for graphic design, website development, digital advertising execution, SEO or content production. Instead, the Senior Marketing Executive works closely with specialist marketing functions to deliver regional objectives.



/p h3Key Responsibilities /h3 h3Regional Marketing Leadership /h3 ul liOwn and implement the regional marketing plan aligned to corporate objectives. /li liAct as the primary marketing contact for regional sales and leadership teams. /li liIdentify regional market opportunities, trends and growth initiatives. /li liEnsure marketing activities support agreed pipeline and revenue targets. /li liManage regional marketing budgets and investment priorities. /li /ul h3Campaign Planning Delivery /h3 ul liDevelop integrated campaign plans for the region. /li liBuild campaign briefs and requirements for specialist teams. /li liCoordinate campaign execution across content, digital, design, communications and events functions. /li liMonitor campaign performance and recommend optimisation opportunities. /li liEnsure all campaigns are delivered on time and within budget. /li /ul h3Stakeholder Management /h3 ul liPartner with Regional Managing Directors, Sales Directors and Practice Leaders. /li liGather regional requirements and translate business priorities into marketing activity. /li liEnsure alignment between local market needs and global marketing strategy. /li liPresent marketing plans, results and recommendations to senior stakeholders. /li /ul h3Event Field Marketing /h3 ul liPlan and deliver regional events, executive roundtables, webinars and industry conferences. /li liCoordinate speakers, venues, partners and attendee engagement activities.



/li liManage event budgets and ROI tracking. /li liDevelop post-event follow-up and lead nurture activities with sales teams. /li /ul h3Vendor Partner Marketing /h3 ul liDevelop joint marketing plans with strategic technology partners. /li liManage MDF opportunities and reporting requirements. /li liCoordinate partner-led campaigns, webinars and events. /li liStrengthen regional partner relationships to maximise commercial outcomes. /li /ul h3Demand Generation Pipeline Contribution /h3 ul liSupport lead generation programmes within the region. /li liWork with sales leadership to understand pipeline requirements. /li liEnsure effective lead management, tracking and reporting. /li liMonitor marketing performance against agreed KPIs. /li /ul h3Working With Specialist Marketing Functions /h3 pThe Senior Marketing Executive will also collaborate closely with specialist teams who provide delivery expertise, including: /p ul liContent Communications Specialists /li liDigital Marketing Specialists /li liDesign Specialists /li /ul pThe Senior Marketing Executive is responsible for briefing, coordinating and prioritising these resources to support regional objectives rather than producing these deliverables themselves. /p h3Key Competencies /h3 ul liCommercial awareness /li liStrategic planning /li liStakeholder management /li liProject management /li liCampaign management /li liEvent management /li liCommunication and influencing skills /li liAnalytical and reporting capability /li liStrong organisational skills /li liExcellent English languge skills /li /ul h3Success Measures /h3 ul liMarketing-sourced pipeline /li liMarketing-influenced revenue /li liCampaign ROI /li liEvent ROI /li liRegional lead generation /li liMDF utilisation /li liStakeholder satisfaction /li liDelivery of regional marketing plans /li /ul p#LI-EP1 /p #J-18808-Ljbffr

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/8aymuq