Marketing business partner Italy

08 ott - Milano
Informatica / Software

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Marketing business partner Italy (1 year mat contract)
Job id: 36937
Job location: GB Rome, IT
Colt provides network, voice and data centre services to thousands of businesses around the world, allowing them to focus on delivering their business goals instead of the underlying infrastructure.
Short Description
Working pattern: Hybrid set up
This is a 1 year maternity cover
Why we need this role
Colt is looking for an enthusiastic field marketing expert to join our team. Reporting into the Manager of Business Partner Marketing FRBenelux and South, you will be working in a lively and collaborative global marketing team and supporting our Italy Enterprise and Strategic Alliance sales team. Your primary purpose is to promote and develop marketing activities that help sales create pipeline and close bookings, including account based marketing and event execution. The ideal candidate will love variety and will be a confident communicator and collaborator with experience of working in field sales.
What you will do
Planning:



Develop annual marketing plan for Italy Enterprise and Strategic Alliance sales team ensuring alignment to corporate strategy, central marketing and product activity, and regional sales objectives
Stakeholder management: A key function of this role – ability to manage communications and expectations across functions, territories and management levels including (but not exclusive to): Enterprise and Strategic Alliance sales, Central marketing functions, regional marketing leads, & Product marketing
Account Based Marketing: Working with Sales to identify key accounts to acquire, grow, and retain using a mix of marketing tactics across the customer journey.
Events: Identify and arrange sponsorship and execute key industry events and host Colt events in region.
Campaign development and implementation: Integrated approach, leveraging central content and resources, working with Product Marketing, Data Analytics,

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