SEO Specialist

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/8bmumo

Overview

- Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns

- Track, report, and analyze website analytics and PPC initiatives and campaigns

- Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.

- Optimize copy and landing pages for search engine marketing

- Perform ongoing keyword discovery, expansion and optimization

- Research and implement search engine optimization recommendations

- Research and analyze competitor websites

- Develop and implement link building strategy by having a solid grasp of how blogging, press releases, social media, and related strategies go hand-in-hand with SEO

- Work with the development team to ensure SEO best practices are properly implemented on newly developed code

- Work with editorial and marketing teams to drive SEO in content creation and content programming

- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

- A functional understanding of HTML and CSS
- The ability to deploy an effective local and long-tail search strategy

Requirements





- Candidate must possess at least a Bachelor's/College Degree , Computer Science/Information Technology, Business Studies/Administration/Management, Marketing or equivalent.

- At least 1 year(s) of experience both in Search Engine Marketing, and On-page and Off-page Search Engine Optimization.

- Applicants must be willing to work in Makati.

- Preferably 1-4 Yrs Experienced Employees specializing in IT/Computer - Software or equivalent.

- Experience with content writing, building backlinks, and optimizing webpages

- In-depth understanding of how local search works and best practices

- Great overall research and analytics skills

- Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing

- In-depth experience with Google Analytics tool
- In depth knowledge in different SEO tools.

- Experience in using MOZ is an advantage.

- In depth understanding of ranking factors and search engine algorithms

- Experience in creating SEO plan.

- Excellent verbal and written communication skills

- Candidate must be available to start as soon as possible

- 1 Full-Time position available

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/8bmumo