10 ott - Milano
De Longhi Group
We are looking for a hands-on, data-driven Media Strategist willing to learn and explore the Retail Media world across Europe. You will become the engine room of our retail media plans, working directly within the ecosystems of partners like MediaMarkt, Currys, Argos, Unieuro, Darty, and more. La preghiamo di leggere attentamente la seguente descrizione del lavoro per assicurarsi di essere la persona giusta per questo ruolo prima di candidarsi.
As a key member of the Global Paid Media team, you will bridge the gap between performance marketing and commercial sales, ensuring our products are winning the "digital shelf" and driving measurable ROI.
Do you already have experience in Media Campaigns and you love it but you are eager to increase your experience and expertise on Retail Media? Perfect, we will create the ideal learning path for you
Operational Leadership: End-to-end management of retail media campaigns (Sponsored Products, Display, Video) across major European retailers.
Media Planning & Execution: Develop and implement bespoke media plans for partners such as MediaMarkt,
Currys, Argos, and Unieuro, aligning with seasonal peaks and product launches.
Budget Management: Manage and allocate retail media budgets, ensuring optimal spend across different platforms to hit ROAS and Market Share targets.
Translate complex data into actionable insights. You will provide the Head of Paid Media with weekly/monthly performance deep-dives and "so-what" summaries.
Stakeholder Collaboration: Act as the technical point of contact for local trade marketing teams and external retail media networks/aggregators.
3-5 years of experience in Paid Media campaigns minimum, with an overall experience in Marketing and Media roles of 7+ years
~ Interested in Retail Media
Advanced knowledge of Excel/Google Sheets, Looker
Full professional fluency in English is mandatory. Proficiency in other languages is a significant plus
We will give you the chance to learn about Retail Media and pla
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