Amazon Advertising Manager

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/8bzsxn

Novazon is an Amazon Platinum Partner agency and an official partner of the Amazon SPN, Amazon Ads and Amazon Agency Program. Se i requisiti e l'esperienza richiesti per questo lavoro corrispondono alle sue competenze, la preghiamo di candidarsi tempestivamente.
Advertising is a discipline of its own and here you own it. You build the campaign structure for the brands we manage, you decide where the budget goes, you work on bids and keywords every week and you answer for the ROAS and TACoS targets agreed with the client. The Account Manager owns the relationship, the Specialist runs the day to day on the catalogue: what happens in the campaigns is yours.
Campaign structure : a full-funnel setup across Sponsored Products, Brands and Display, separating brand defence, new customer acquisition and the products with the most potential.
Budgets and bids : allocating budget across brands and campaigns, bidding strategies, weekly work on keywords, targets and negatives.
ROAS and TACoS : you own the targets agreed with each brand and you can explain why a number moved, before the client asks.




Analysis : Search Query Performance, placements and keywords, to see where the budget pays off and where it eats margin.
Launches and peaks : the advertising plan for product launches and events, from Prime Day to Black Friday, with budgets and expectations set beforehand, not during.
Reporting : you bring the campaign numbers into business reviews, together with the Account Manager.
We are looking for a professional to build a stable collaboration with.
At least 4 years running Amazon Advertising hands on, with real budgets under your responsibility.
Command of Sponsored Products, Brands and Display on Seller and Vendor Central: structure, targeting, bids, negatives.
Fluent English. The team is international and we work in English every day.
You have run advertising across several European marketplaces, with different languages and click costs.
You use third party bidding tools, or yo

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/8bzsxn