Brand Lead

12 ott - Modena
GCG Official

Welcome to a workplace where everyone passionately believes in one purpose

Our company's commitment extends beyond tasks; it's about infusing every action with purpose. We are dedicated to bringing unparalleled passion and customer focus to every facet of our business, creating an environment where your contribution truly matters.

With 70 years of experience, we are the leading strategic partner, providing specialized solutions for airlines, airports, and enterprises across 21 countries throughout The Caribbean and Latin America.

At GCG, we believe the secret recipe for a perfect team blends talent, focus, and discipline. We seek these qualities in candidates eager to thrive in a diverse and multicultural environment.

Our comprehensive solutions include Sky Dining, Airport Dining, Aviation Support, and Culinary. With a team of over 5,500 highly skilled experts dedicated to excellence, we uphold the highest standards of quality and service. We are committed to elevating travel & culinary experiences for all our customer's journeys, becoming the top choice in the region.



Visit us at www.gcggroup.com

GCG is seeking a Sr Brand Lead who will play a vital role in shaping and evolving our brand portfolio, connecting business strategy with creativity, customer experience, and commercial growth.

PROPÓSITO DEL CARGO
Liderar la estrategia, evolución, gestión y expresión del portafolio de marcas de la compañía, conectando la estrategia de negocio con el branding, la creatividad, la experiencia del cliente y los objetivos comerciales para construir marcas diferenciadas, relevantes y de alto valor para el negocio.
El Senior Branding Lead será responsable de líderar y desarrollar la función de Branding, definiendo su estrategia, prioridades, estándares, procesos y modelo de gestión. Trabajará en estrecha colaboración con la Communications Manager, como dupla estratégica, para asegurar una visión integrada de marca, comunicación, contenido y reputación.
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