Assistant Brand Manager - 6 month contract
Pubblicato il 13-10-2026 - Beni di consumo e di lusso / Moda in Montà
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Assistant Brand Manager - 6 month contract
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About the Role
The Assistant Brand Manager will support the development and execution of marketing initiatives for an established portfolio across Southeast Asia, Hong Kong and Taiwan. This role will contribute to locally relevant campaigns, portfolio initiatives and integrated marketing plans designed to drive brand growth, consumer engagement and new consumption occasions. The position offers broad exposure across the marketing mix, including strategic planning, campaign execution, performance analysis, innovation, packaging and budget management.
The role is offered on a 6 months contract with Ferrero.
Main Responsibilities
Support the development of annual brand plans based on brand positioning, consumer insights and local market dynamics
Help translate regional and global brand strategies into locally relevant growth initiatives
Contribute to strategic planning discussions, presentations and recommendations for brand investment
Establish clear objectives and measures of success for key brand activities
Plan, coordinate and execute integrated brand campaigns across multiple markets
Manage agency relationships throughout the campaign process, from briefing and development through to execution and evaluation
Collaborate cross-functionally to deliver campaigns effectively,
monitor campaign performance against agreed objectives and identify opportunities for improvement
Support new product launches and market expansion initiatives
Coordinate the development and local adaptation of consumer communications
Work with commercial, finance and supply chain teams to ensure effective launch planning and execution
Track launch performance and recommend actions based on results
Analyse monthly sell-in, sell-out and market performance using internal and external data
Prepare brand performance updates, highlighting trends, risks and growth opportunities
Monitor brand health and support consumer research initiatives
Track key commercial, supply chain and campaign performance indicators
Support brand P&L; and advertising and promotion budget management
Ensure purchase orders, invoices and expenditure are managed accurately and on time
Coordinate point-of-sale material development in line with brand guidelines and channel priorities
Support packaging and artwork development for new products and visual updates
Work closely with Trade Marketing, Supply Chain, Quality and external partners to ensure timely delivery
About You
University degree, preferably in Marketing, Business or a related discipline
Relevant experience in brand marketing,
ideally within FMCG or consumer goods
Strong analytical skills, with the ability to turn data into clear business recommendations
Creative and commercially minded approach to brand building
Experience managing projects, campaigns and external agency partners
Confidence working across multiple markets and within a cross-functional, matrix environment
Proactive, adaptable and comfortable navigating changing priorities
Strong interpersonal, presentation and communication skills
Familiarity with Nielsen and SAP would be beneficial
Regional experience across Asian markets would be an advantage
Proficiency in English; any Asian language capabilities would be an advantage
What We Offer
Careers with caring built in - discover our benefits here .
About Ferrero
Ferrero began its journey in the small town of Alba in Piedmont, Italy, in 1946. Today, it is one of the world's largest sweet-packaged food companies, with many iconic brands sold in countries all over the world. Find out more at .
DE&I; at Ferrero:
Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero.
The diversity of our talents is what makes our work environment multicultural, innovative, and highly rewarding. xkiyazw
Find out more here.