Senior Sales Business Development

13 ott - Romano di Lombardia
Yougov

At YouGov, we help some of the world's leading brands, media companies and agencies make better decisions through data, research and consumer intelligence.

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We are looking for a commercially driven and entrepreneurial Senior Sales Business Development to accelerate the growth of our business in Italy.
The successful candidate will be responsible for identifying, developing and converting new business opportunities, acquiring new clients and expanding YouGov's presence across new sectors and industries.
Working as part of a fast-growing, agile and international organization, you will combine strong sales capabilities with a consultative approach, helping clients leverage data, research and insights to drive better business decisions and growth.
Here’s a breakdown of what you’ll do:New Client Acquisition
- Develop and manage a proactive pipeline of new business opportunities in the local market.
- Build relationships with senior decision-makers across marketing,



media, insights and commercial functions.
- Lead the full sales cycle from prospecting and solution design through negotiation and contract closure.
- Deliver against ambitious new business and revenue targets.

Expanding YouGov’s Commercial Reach
- Identify new industry verticals and market opportunities for YouGov.
- Develop sector-specific commercial strategies and value propositions.
- Monitor market trends, client challenges and competitive dynamics.
- Collaborate with internal teams to effectively position YouGov's capabilities.

Consultative Selling
- Match client needs with the most relevant YouGov data, research and insight solutions.
- Develop compelling proposals together with research and specialist teams.
- Present solutions confidently to senior stakeholders and decision-makers.

Thought Leadership & Industry Representation
- Represent YouGov at conferences, webinars, in

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