PPC Specialist

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/8ea79o

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a PPC Specialist based in Italy.

Join a dynamic digital marketing environment where data-driven strategies and creative thinking come together to deliver measurable business growth.
As a PPC Specialist, you will manage and optimize paid advertising campaigns across search engines and social media platforms to drive qualified traffic, generate leads, and increase conversions.
You will take ownership of campaign planning, execution, performance analysis, and budget management while continuously improving return on investment.
Working closely with performance marketers, content creators, analytics specialists, and web teams, you will help align paid media initiatives with broader marketing objectives.
Your expertise in analytics, testing, and conversion rate optimization will support smarter decisions and sustainable campaign performance.
This remote, full-time opportunity offers an environment where experimentation, collaboration,



and continuous learning are encouraged.
You will have the opportunity to shape campaign strategies, identify new growth opportunities, and make a tangible impact on digital marketing results.

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Accountabilities
As a PPC Specialist, you will oversee the end-to-end management of paid media campaigns, combining strategic planning, hands-on execution, and performance optimization to achieve marketing and business goals.

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Campaign strategy and planning: Define campaign objectives, KPIs, audience targeting, budget allocations, and bidding strategies. Conduct keyword research, competitive analysis, and audience segmentation to identify growth opportunities.

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Campaign setup and execution: Build, launch, and manage paid campaigns across Google Ads, Microsoft Ads, and relevant social media platforms, including search, display, shopping, and remarketing campaigns.

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Ad creation and testing: Develop compelling ad copy,

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/8ea79o