Marketing Associate Director, Hemoglobinopathies - Italy
Pubblicato il 14-10-2026 - Vertex Pharmaceuticals in Cremona
h3Overview /h3 pIn this role you will shape brand strategy and segment markets to drive the portfolio's goals. You will partner with brand leads to develop messaging and launches, integrating insights from HCPs and patient stakeholders. You will lead strategic and tactical plans, measure impact with defined metrics, and manage agency partners to ensure timely, on-budget delivery. You will mentor teammates and collaborate across functions to support growth and market leadership. /p h3Retribuzione / Benefits /h3 ul liHybrid-Eligible or On-Site /li liRemote work up to two days per week /li liOn-site five days per week option /li liPolicy-driven flex eligibility /li liEqual employment opportunity /li liAccommodations for qualified individuals /li /ul h3Responsabilità /h3 ul liShape brand strategy and market segmentation,
including launches and label expansions /li liDirect the development and execution of strategic and tactical plans for assigned products /li liCollaborate with external communications review committee for materials intended for customers /li liGenerate and consolidate insights from market research and stakeholder engagements /li liBuild strong cross-functional partnerships to support business goals /li liEnsure metrics exist to measure tactic impact in the field /li liLead and manage agency partners to ensure on-budget, timely delivery /li liAct as advisor/coach to mentored team members /li /ul h3Requisiti fondamentali /h3 ul liDirect experience with communications review committee for review of tactics /li liAbility to translate insights into business opportunities /li liStrong analytical mindset to lead problem solving /li liProven track record in strategy development, recommendations, and performance monitoring /li liKnowledge of market forecasts and revenue drivers /li liProficiency in MS Office (PowerPoint, Excel, Word) /li liExperience in pharmaceutical marketing or related field /li /ul ul listrategic thinking /li licross-functional collaboration /li lileadership and mentoring /li limarket research and insights generation /li listrategic planning and execution /li lianalytical problem solving /li /ul #J-18808-Ljbffr