Trade Marketing Manager

15 ott - Lomazzo
Planet Farms

ppPlanet Farms Infrastructure is a leading DevCo (Developer Operator) in Controlled Environment Agriculture (CEA) infrastructure. Driven by a mission centered on operational excellence for industrial assets and strategic expansion across B2B and B2C channels, we are redefining the global food supply chain. /p pFounded in Milan in 2018, we have solidified our leadership in Europe through a strategic joint venture with Swiss Life Asset Management, accelerating the deployment of our operating model across the EMEA region. /p pToday, Planet Farmers thrive within a rapidly growing ecosystem, operating state-of-the-art facilities—such as our advanced production plant in Cirimido (Como)and delivering flagship products to the market, including our signature salad and pesto lines. Our commercial hub in London (UK) plays a pivotal role in expanding into new international markets. /p pbThis position is basedon Planet Farms Italia, the company operating in leading market commercialization, product delivery, and local operations.



/b /p pJoin us to drive the next generation of operations and commercial strategy in sustainable food infrastructure. /p h3Position Overview /h3 ul libJob Title: /b Trade Marketing Manager /li libReporting to: /b Chief Commercial Officer /li libPerimeter: /b Italy, UK, and Export Markets /li /ul h3Role Purpose /h3 pThe Trade Marketing Manager owns the trade marketing agenda across all channels and markets, serving as the strategic connector between Sales and Brand/Marketing. This role is responsible for building promotional plans, measuring promotional ROI, and transforming sell-out and category data into compelling commercial arguments for retail partners. /p h3Key Responsibilities /h3 ul libTrade Marketing Promotional Planning: /b Build, maintain, and execute annual trade marketing plans and promotional calendars by country, channel, and customer, aligned with brand strategies and sales targets. /li libPromotional ROI Budgeting: /b Design promotions a

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