Global Brand Manager

15 ott - Bologna
Montenegro

pbGruppo Montenegro /bis an international company with an Italian heart, operating in the Spirits and Food industry. We produce and commercialize premium products with strong brand equity and significant cultural relevance as Amaro Montenegro, Vecchia Romagna, Select aperitivo, Bonomelli infusions, Infrè decaf tea, Cuore functional food, Cannamela spices, Polenta Valsugana, Catari Instant Pizza to mention a few. /p pIconic symbols of Made in Italy, complemented by premium international brands such as bPampero /b, the rum that has long been an emblem of the indomitable spirit of Venezuela. /p pThe current portfolio best represents the constant pursuit of excellence rooted in respect for tradition, with a strong focus on product quality and innovation — values that define Gruppo Montenegro.br/Learn more at: /p pAt bGruppo Montenegro /b, we foster a dynamic and informal environment where collaboration and growth come together. /p pFor our bBologna /b site, we are looking for a professional to join our team as bGlobal Brand Manager Select Rosso Antico /bwith a Maternity Leave contract,



/p pIn the role of Global Brand Manager Select – Maternity Leave, you will be responsible for developing and executing the brand plans for Select Aperitivo and Rosso Antico, translating brand strategy into impactful marketing initiatives, communication and activations, in close collaboration with Trade Marketing and Sales teams across Italy and International markets /p h3Responsibilities: /h3 ul lipDevelop and execute the bannual marketing plan /b, ensuring consistency with brand strategy, positioning and business objectives. /p /li lipTranslate bconsumer and cultural insights /b into relevant brand initiatives and growth opportunities. /p /li lipDevelop and implement bbrand communication and activation programs, promotions and sponsorships /b, coordinating agencies and external partners. /p /li lipManage key elements of the marketing mix, including bpackaging development, experiential ev

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