Brand Marketing Planning

15 ott - Roma
Lvmh

pThis role leads the development, coordination, and execution of global marketing strategies and project briefs, translating the company’s brand ambition and business priorities into clear, compelling, and actionable direction. The profile will ensure consistent and high-quality delivery across all major brand initiatives by acting as a key reference point for cross-functional stakeholders. /p h3Job responsibilities /h3 ul liDefine global brand marketing frameworks and strategies, translating brand ambition, business objectives, consumer insights, and market opportunities into clear priorities. /li liDevelop clear, compelling, and actionable global project briefs that provide a strong strategic foundation for execution. /li liIntegrate and critically assess input from Marketing Communication, Sales, Training, and other key stakeholders to ensure strategic consistency and relevance. /li liLead complex, high-profile, and cross-functional projects end-to-end, from strategic definition through launch. /li liManage project governance, timelines, dependencies,



and stakeholder alignment to ensure high-quality and timely delivery. /li liDrive creative and lateral thinking, challenging conventional approaches to deliver distinctive and impactful brand experiences. /li liPartner with the Research Insights team to define project KPIs and success criteria, assessing executional excellence, strategic contribution, brand impact, and business relevance. /li /ul h3Profile /h3 pbTechnical Skills /b /p ul liUniversity Degree in Economics, Management Engineering, Marketing or similar field /li li5–7 years of relevant experience in brand marketing, project management, strategic consulting, or a related field /li liProven ability to lead complex, multi-stakeholder, and global projects from strategic definition through execution /li liSolid project management capabilities, including governance, planning and KPI definition /li liPrevious experience in luxury, fashion, beauty or premium co

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